What’s In Your Apple iPhone?
Great video that includes the overall Apple iPhone supply chain. “We care about every worker in our worldwide supply chain. “What we will not do – and never have done – is stand still or turn a blind eye to problems in our supply chain. On this you have my word.” ~Tim Cook
From a supply chain perspective, the components that go into an Apple iPhone include:
- Display: The display is typically sourced from companies such as Samsung or LG.
- Processor: The processor is designed by Apple and manufactured by companies such as TSMC.
- Battery: The battery is supplied by companies such as ATL and LG Chem.
- Cameras: The cameras are supplied by companies such as LG Innotek.
- Memory and storage: The memory and storage components are supplied by companies such as Samsung and SK Hynix.
- Other components: Other components, such as the motherboard, are sourced from a variety of suppliers and assembled in factories such as Foxconn.
The finished product is then packaged and shipped to distributors and retail stores around the world. Apple manages its supply chain closely to ensure timely delivery of components and to ensure the quality of the finished product.
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Apple and iPhone Quotes
- “We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day. We say no to great ideas in order to keep the amount of things we focus on very small in number, so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as other ones.” ~ Tim Cook, CEO Apple.
- “There’s this thing in technology, almost a disease, where the definition of success is making the most. How many clicks did you get, how many active users do you have, how many units did you sell? Everybody in technology seems to want big numbers. Steve never got carried away with that. He focused on making the best.” ~Tim Cook
- “The launch of iPhone is very possibly bigger than the launch of the first Apple II or the first Mac. Steve Jobs’s genius is his ability to use technology to create products that define fundamental cultural shifts.” ~John Sculley
- “Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.” ~Tim Cook
- “I think the iPhone is the best consumer product ever. That’s what I feel about it. And it’s become so integrated and integral to our lives, you wouldn’t think about leaving home without it.” ~Tim Cook
- “An iPod, a phone, an internet mobile communicator… these are NOT three separate devices! And we are calling it iPhone! Today Apple is going to reinvent the phone. And here it is.” ~Steve Jobs
- “There’s no chance that the iPhone is going to get any significant market share.” ~Steve Ballmer
“I’d rather Apple cannibalize Apple than somebody else cannibalize Apple. ~Tim Cook
“Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.” ~Tim Cook
“You are more powerful than you think.” ~Tim Cook